Industry
Analysis Report
You want more traffic to your web site. To do this, you must be
more visible than your competitors. But how visible are they?
Using
5 metric points we can measure their visibility and compare it
to yours. A measurement report will show you where you can leap
ahead of the others. Just think, they won't know where all their
traffic went!
Chart
of Comparative Visibility across an Industry
.
Note :
The 5 colour codes indicate the different metrics used. The disparate
proportions of each score is typical across an Industry. Increasing
your overall visibility requires an understanding of how your
competitors are achieving results.
Competitive
Industry Analysis - The benefits
Measuring
your visibility without reference to your competitors is a bit
misleading. Are they way ahead of you? Can you catch up?
You also want
to know how they achieved their visibility. Perhaps you can use
their techniques to your advantage, or better still, outflank
them!
Once we start
improving your visibility, how do you evaluate your new results?
With the Competitive Industry Analysis as a reference, you can
refer back to the benchmark and monitor your progress.
What if your
competitors suddenly improve their visibility? You may never know,
unless you have the measurements of their original visibility.
Other
Reports
This report
is just an example of the tools and methods we have accumulated
for diagnosing and improving visibility. Ask us about the other
reports Here or tell us your special
needs. Check our Price List Here.
Alliance
Partners and Resellers
This report
is a powerful tool to prepare your potential client for action.
It can also be used to target a group of businesses that you want
to canvas. It gives you something important and interesting with
which to approach them.
You would
think that every business in the survey will be very interested
in "stealing" business from their competitors. Our experience
is that (surprisingly) few are interested. This means that the
few who are motivated, can achieve terrific results and you will
look good in the eyes of your new client.